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AU Arts Management Master’s Capstone Presentations – Spring 2013
Storify by Catherine Tue, May 14 2013 13:57:59 AU Arts Management Master’s Capstone Presentations – Spring 2013 Emerging arts leaders from American University’s Arts Management program discuss more...
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The Millennials’ Orchestra: Let the Journey Begin!
Since the summer of 2012, I have been working on my Master’s Capstone Portfolio in arts management at American University in Washington, D.C. During this time I focused my attention on Millennial...
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The Millennials’ Orchestra: Defining A Contemporary Generation
Members of the Millennial generation are noticeably lacking in the audiences of symphony orchestra concert halls.[1] Based on my research and personal experiences, I believe that developing a better...
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The Millennials’ Orchestra: The Challenges Facing U.S. Symphony Orchestras –...
Declining Demographics Symphony orchestras have been faced with many challenges over the decades, including financial distress, decreasing audiences and revenue, and increased competition for our...
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The Millennials’ Orchestra: The Challenges Facing U.S. Symphony Orchestras –...
Declining Demographics (Continued…) I am a 24-year-old self-proclaimed classical music lover and symphony orchestra enthusiast. I have always wondered – why aren’t there more people my age attending...
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The Millennials’ Orchestra: From The Millennial’s Perspective
Symphony orchestra concerts – Where are the Millennials? Why aren’t they in our audiences? What are they interested in and what would excite them to attend classical orchestra concerts? So many...
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The Millennials’ Orchestra: Changing Styles of Engagement
“The Millennials’ Orchestra” series of blog posts are not meant to be opinion pieces, but rather founded in research, which I gathered and reported as part of my graduate Capstone project from...
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The Millennials’ Orchestra: Competing for Attention
“The Millennials’ Orchestra” series of blog posts are not meant to be opinion pieces, but rather founded in research, which I gathered and reported as part of my graduate capstone project from...
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The Millennials’ Orchestra: Millennial Generation Audiences & Donors
Millennial Generation Audiences & Donors Social media, the Internet, and mobile technology are considered to be key to connecting, interacting, and building relationships between Millennials and...
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The Millennials’ Orchestra: Millennial Generation Audiences & Donors (cont.)
As a continuation of my last blog post Millennial Generation Audiences & Donors, I’m staying on the subject of technology and leveraging technology to help connect with next gen orchestra patrons....
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